Did you know that if you dye your hair blonde, your hair needs special care? Probably, in your hairdressing salon you have already been recommended to use a violet shampoo in your hair routine. But why? To keep the good color tone!

Hair products with violet pigment are especially suitable for people who have blonde dyed hair. From platinum blondes to small nuances, such as Californian highlights or balayage. They also serve to shade gray hair.

Usually, these hairs have unwanted tones for different reasons. Such as color loss, natural pigmentation, external agents such as the sun or heat tools… That end up distorting the beauty and color of the hair. In this way, violet shampoos and masks can help counteract the different yellow and orange tones, and neutralize them.

Violet and yellow color are on opposite sides. They help neutralize each other, which means that when you apply violet on yellow, the yellow tones are eliminated.

Violet shampoos owe their color to the fact that they incorporate purple pigments to neutralize the coppery and yellowish tones that light hair tends to take on.

Antiyellow.me is made up of a professional shampoo and mask for blonde, bleached or gray hair. A vegan line that, thanks to its natural formula, free of SLES sulfates, and enriched with aloe vera, marula oil and violet pigments, maintains cool blonde by neutralizing warm underlying tones, preventing color loss and enhancing its intensity.