Dedicated to the manufacturing of professional hairdressing tools for over three decades, Termix continues to deliver high-quality and innovating products worldwide, in its commitment to raise market share and roll out its products in new countries, winning over increasing numbers of consumers around the world.

In this context of the brand’s growth strategy, now present in over 90 countries, Termix adds a new one: Qatar. Its unique “made in Spain” manufacturing process and technologies, has brought immediate success since its opening this year and has already established a strong reputation in this country where the hair care segment in the beauty market has expanded over the past years.

The low economic dependency and increasing awareness among women in the society has been a major driving force of this market in Qatar. But why professional hairdressing products? The answer takes as essential points the quality of the product and its wide range, important aspects of the Qatari consumers that reaffirm as lovers of effective solutions for hair care.

Termix’s work philosophy inspires to assure the production of unique and innovative tools, which perfectly combine technology and avant-garde with handmade to take care for every single detail. Because of this, products such as the C·Ramic Color hairbrushes, that combine the latest ceramic and ionic technology with a trendy design, or the revolutionary Termix Evolution hairbrushes, designed for each hair type, have built up as winning products in the Qatari hair market through the distributor’s Dot Beauty sale points.