The most important beauty, hairdressing, and aesthetic tradeshow in Mexico has arrived to its end, enabling Termix to continue growing in the North American market. Thanks to the successful partnership with its distributor, the brand has strengthened its close customer relations and has build up its reputation as leading worldwide brand in the manufacturing of professional hairdressing tools, also in the barbering sector.

Considered as the biggest annual professional beauty event in Latin America with over 3,000 international and national brands and more than 80,000 attendats, Expo Beauty Show has taken place in the CitiBanamex Center of Mexico City from the 28th to the 30th of October. It is the best platform to be updated on the latest trends and to have access to innovations and workshops, such as the ones Termix presented.

The most popular Termix products travelled to Mexico: from the Evolution range hairbrushes, to the C·Ramic brushes, or the renewed XL hairbrush. And together with them, the latest novelties were premiered to the Mexican consumers, such as the new Power Cut hair clipper.

However, Termix’s big attraction came with the new Official Barber products along with the shows and live product demonstrations performed by our official Portuguese barbers: Arthur Heiderick and Danilo Alfonso. A winning bet that confirmed Termix’s successful barbering portfolio.

Altogether, Termix celebrated its 30 anniversary reflecting its devotion to innovation and haircare. A combination that the Kokoro Awards rewarded with the Trajectory Award.

A prize dedicated to the three decades of intense work under the slogan “innovating and improving is always possible”, where Termix has been offering high-quality products, making an effort to be aware of the needs of its customers. A unique approach that has set Termix as number one hairdressing brand in more than 90 countries.

Thank you Kokoro for recognizing the 30 years that Termix has been dedicated to hairdressing professional world with the best trajectory award. We expect to continue three decades more in the avant-garde of the expression!