News — 3 min read

Innovation and teamwork: Welcome 2018 Termix convention

News — 3 min read

Innovation and teamwork: Welcome 2018 Termix convention

Colors inspires, transmitting emotion and defining us. Almost everyone deals with the question “what is your favorite color?” when meeting someone new. It is an attempt to define the personality, attaching some qualities that come designed by the chosen color. Termix had asked you for your favorite Pantone colors of this spring season 2018 in order to know you better. What is your choice?

testing colors pantone

Colors as the definition of personality

Self-confidence and determination. Red color is allowed only for those who are self-confident and strongly believe on what they do. Orange, the most exotic color, is related with outgoing people, those who loves sharing their time with the others. Two similar tonalities, which awake so different connotations. It is strongly believed that color defines us, describing parts of ourselves and relating things about our personality. As every year Pantone announces which tonalities are going to be on catwalks this season. Let’s know them!

Shiny and saturated: novelties for this season

Traditional colors have been let away. The novelty for this season is to choose shiny and underscoring colors, in order to create the unexpected. The trend is to explore, mixing contrasts and tonalities in order to boost creativity and inspire the most astonishing looks. This color optimism, season by season, is selected by the renowned Pantone brand. Colors that will be the basis of male and female fashion and part of our daily routine, since this precise moment. Those are the ones:

CHERRY TOMATO

Impulsive Cherry Tomato is a tempestuous orangey red that exudes heat and energy. Demanding attention, this courageous, never to be ignored shade is viscerally alive. Is it your favorite?

PALACE BLUE

Blue has been always synonym of friendliness, harmony and calm. But this season has evolved onto other type of blue: more exiting, vivid and sparkling. Palace Blue is spectacular, but will you choose it?

RAPTURE ROSE

With the proper romanticism of roses, Rapture Rose beckons us calm and transforms it into an ideal state of mind for dreaming. It is a color that avoids stereotypes and is the preferred one by artists.

LIME PUNCH

Sharp and pungent, Lime Punch hits a chord with its strident and striking citrus like presence in the Spring 2018 palette. Is it your favorite?

ULTRA VIOLET

The color of 2018 year, no doubt about it. A tonality of enigmatical purple color that spreads complexity and contributes to follow towards, no matter the obstacles.

BLOOMING DHALIA

A discreet charming that captivates the attention. Blooming Dhalia is the color of the emotions and nostalgia.

WHAT IS YOUR CHOICE? TESTING COLORS 2018

Your opinion is very important for Termix. That’s why we shared our creative process of product development with all our fans, elaborating the Testing Colors 2018. We have asked to more than 250 fans of the brand and also a selected group of Beauty influencers in order to know your preferences and reproduce them into one of the most expected brand novelty. You’ll be noticed soon, so follow our social media for more info!